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Jenny Gleitsmann



Jenny Gleitsmann
(with and for Stan Hema)


pages: 144
dimensions: 210 x 275 mm
circulation: 500
technique: off-set printing with adhesive binding

fields of work:

art direction, idea and concept,
visual identity and logo design,
web design


Together with and for Stan Hema I developed a new visual identity for the management consultant Jenny Gleitsmann. Centerpiece of her corporate identity was a new website.
In addition to her digital presence, I designed business cards, compliment cards and the stationery for her company.
The variable wordmark I developed dynamically adapts to the different media and interprets Jenny Gleitsmann’s versatility. It symbolizes the space she gives her clients through her unconventional and unique approaches.